From Sizzle Reel to Substance: How to Make Short Event Videos Worth Watching
The two-minute event video is a peculiar art form. It’s meant to feel effortless — breezy, energetic, confident — yet it’s born out of twenty hours of conference footage, three separate camera angles, and one caffeine-deprived editor questioning their life choices. The goal is simple but brutal: make it look like everyone had the best […]
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